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  Cross-functional marketing by FORMATNULL

FORMATNULL creates cross-functional growth strategies and multi-touchpoint digital campaigns with a strong focus on the travel- and real estate marketing, with boutique webdesign splashes, tailormade marketing strikes, retargeting maneuvers and powerful lead motors with synergetic power.


Browse across projects of FORMATNULL!

Nowhere Remote by Formatnull

Travel & Hospitality

Real Estate Marketing by Formatnull

Real Estate

Fomatnull Perfomance Marketing

Healthcare

Consulting by Formatnull

Consulting

Webdesign by Formatnull

Industries

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NOWHERE PANAMA

TIRLER DOLOMITES LIVING

GO INDOCHINE

CRO by FORMATNULL

CRO

Conversion Rate Optimisation by FORMATNULL puts the entire conversion path and customer journey of your clients under scrutiny, with tracking, KPI management and strong analytics being integral part of our toolset.

Paid Social Marketing by Formatnull

Cross channel re-targeting

With surgical precision we craft cross-channel retargeting maneuvres in line with customer journey specifics  of your business, therewith creating synergies between campaigns across Google, Facebook and Instagram.

Digital Strategy

FORMATNULL identifies relevant KPIs of your  business and develops marketing  strategies, media budget plans and advises on channel exposure to ensure steady visibility, sustainable growth and positive ROI.

As part of our toolset we manufactures custom landingpages, conversion funnels and websites specifically optimized towards our client's marketing mix and primary traffic sources. Empowered through rigorous tracking we develop content strategies based on insights from performance marketing data. Lead generation, conversion driving UX and catchy UI are rounding up FORMATNULL's approach to X-functional marketing.

Funnel Architecture

Consulting by FORMATNULL

Consulting & Training

We consult marketing divisions of companies across industries, but specificially in the hotel,  travel and real estate industry. We advise luxury resorts and travel platforms in SEM, lead aquisition and digital strategy. With more than a decade of experience on the tech forefront of tourism marketing we advise in sales strategy, product advancement and business development.

FORMATNULL crafts next-level tracking solutions, pushing PPC campaigns to unprecedented efficiency. With custom-coded tracking scripts for Wordpress, WIX or typo3 environments, integrating into CRMs, 3rd party shopware or booking engines of hotels and resorts we enable our clients to track revenue, push ROI  and outperform comeptiton. Fully respecting GDPR we run our inhouse developed cooky consent solution allowing for higher data quality compared to other solutions on the market.

Conversion Tracking

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Search Engine Marketing

We develop expert level-Search Engine Marketing  strikes along with ROI-optimizing retargeting hacks for our clients' PPC maneuvers. With code-pimped paid-search campaigns, strategic exposure across Google and Bing and tactical entry-to-exit-targeting along a user's 'Customer Journey' we ensure to position our clients into another orbit.  We run  SEM account audits and advise on X-functional opportunities based on performance data of your ads accounts. 

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White label outsourcing

FORMATNULL acts as specialised digital marketing and white label agency for B2B partners, mainly in Europe's DACH Region and professionally manages webdesign- CRO and PPC projects on behalf of their clients.

White label outsourcing by FORMATNULL

SERVICES

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X-FUNCTIONAL GROWTH

PERFORMANCE MARKETING  |  CONVERSION OPTIMISATION | FUNNEL DESIGN | TRACKING | DIGITAL STRATEGY

FORMATNULL

is a performance marketing, conversion hacking and digital agency developing cross-functional growth strategies, digital marketing strikes and tailormade web funnels to take your KPIs to the next level!

About FORMATNULL
Formatnull Projects

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X-plattform, X-device,

X-functional

FORMATNULL's  approach to crossfunctional growth stems from the fusion of pro-level performance marketing tactics, advanced conversion tracking capabilities, lean UX design and a data-driven approach towards CRO and driving core KPIs of your business.

EditorX Partner FORMATNULL

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FORMATNULL | DIGITAL PERFORMANCE CONSULTING

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