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PROJECT

X-FUNCTIONAL GROWTH

With the ambitious goal to reduce exposure with booking.com we were requested to built a system equally effective but with better cost efficiency than established OTAs. 


And we delivered! 

YEAR

2019-2022

TYPE

4*S mountain resort

LOCATION

Val Gardena

For this Dolomites based 4*S Hotel, SPA- and Moutain Resort FORMATNULL has been managing SEM campaigns for multiple years. In 2020 we elevated their set-up into another orbit, along with funnel design, content strategy and set up of conversion- and e-commerce tracking.

Other projects

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Tirler Dolomites Living by FORMATNULL
Tirler Dolomites Living
Tirler Dolomites Living by FORMATNULL

With the goal to drive SEA efficiency across 3 languages we analysed and enhanced  all converion funnels, from campaigns and targeting to landingpages and content. Step 1 was to enhance page speed and develop synergies between SEM optimized conersion funnels, packages, content, SEO and real world demand.

formatnull go idochine
formatnull conversearch
formatnull the surf office

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