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Conversion optimized multistep forms push data into CRM
PROJECT
WEBDESIGN, BRAND DEVELOPMENT, GROWTH
For Panamize.me - a real estate and relocation business based out of Panama - we were trusted with a full force relaunch and growth marketing strike catering towards the German speaking market. We decided to break free from conventional real estate marketing and with a melange of design influences from travel platforms and traditional real etstate promotion we created a trimed down PPC funnel with excellent KPI performance.
YEAR
2020
TYPE
Real Estate Company
LOCATION
Panama

With proven campaign structures, seamless web analytics and rigorous conversion tracking PANAMIZE.ME's performance marketing strikes outcompete conventional real estate marketing channels.
GROWTH STRATEGY
WEBDESIGN
BRAND BUILDING
CONVERSION FUNNELS

Amidst the turbulences of 2020 formatnull developed a growth strategy including brand vision, conversion-, KPI- and budget planning and digital marketing roadmap. Following trusted strategies we designed a website with landing pages to convert PPC traffic.
Brand development includes logo redesign, CI and pushing visibility across various plattforms and web channels.

FORMATNULL set up a custom built booking-volume ($) tracking system with enormous potential to push marketing budget efficiency to the next level
CONVERSION OPTIMSATION
CUSTOM LEAD FORMS
CRM INTEGRATION
'Mobil-first' Landingpages are reduced to the max, funnels are specifically optimized towards converting PPC traffic
WEB ANALYTICS
E-COMMERCE TRACKING
